Head, Youtube Content Partnerships, Sub-Saharan Africa / Google
Addy Awofisayo leads YouTube Content Partnerships in Sub-Saharan Africa overseeing strategic relationships with Creators, Artists, Publishers and Broadcasters to grow the creative economy on the continent via YouTube. At YouTube, she has led initiatives such as the YouTubeBlack Voices and Afrobeats-export program to celebrate and empower creatives on the continent. Prior to joining Google, Addy led content strategy and acquisitions at CBS Africa, started her career in media and entertainment at Discovery Communications with a previous background working in Finance at Microsoft. Addy is passionate about empowering African storytelling and amplifying Africa's voice in the world.
Addy holds a M.Ed from Harvard University and a B.Sc in Commerce from McIntire School of Commerce at the University of Virginia.